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新闻媒体由以往几十年来的事业单位转变为向产业化运作的方向发展,这就意味着新闻媒体要自主经营、自负盈亏。为了取得经济效益,新闻媒体之间不得不展开激烈竞争。因此,为了吸引读者... 新闻媒体由以往几十年来的事业单位转变为向产业化运作的方向发展,这就意味着新闻媒体要自主经营、自负盈亏。为了取得经济效益,新闻媒体之间不得不展开激烈竞争。因此,为了吸引读者注意力,提高收视率、发行率,如何取得独家新闻也至关重要。对独家新闻的重视,也促使新闻媒体、新闻记者在信息渠道、采访方式上各展其能。由于常规的采访方式并不能每次都取得足够新闻价值的材料,于是,隐性采访作为一种更容易接近事实,更能够获得有价值新闻的采访手段引起新闻从业者的重视,但也引发不少争议。 展开
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ZZENGYUHUI
2011-03-02 · TA获得超过229个赞
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新闻媒体由以往几十年来的事业单位转变为向产业化运作的方向发展,这就意味着新闻媒体要自主经营、自负盈亏。
The news media by previous decades of institutions to transform for the industrialization operation direction development, which means that the news media shall operate independently, their own profits and losses.

为了取得经济效益,新闻媒体之间不得不展开激烈竞争。
In order to make the economic benefits, the news media have waging fierce competition between.

因此,为了吸引读者注意力,提高收视率、发行率,如何取得独家新闻也至关重要。
Therefore, in order to attract readers attention, better ratings, release rate, how to acquire the exclusive news also is very important.

对独家新闻的重视,也促使新闻媒体、新闻记者在信息渠道、采访方式上各展其能。
For a sole press attention, also prompted the news media, news reporter in information channel, interview ways on each exhibition the can.

由于常规的采访方式并不能每次都取得足够新闻价值的材料,于是,隐性采访作为一种更容易接近事实,更能够获得有价值新闻的采访手段引起新闻从业者的重视,但也引发不少争议。
Since conventional interview ways, does not always get enough news value of materials, hence, recessive interview, as an easier close to the truth, and more capable valuable news interview method cause news practitioners attention, but also initiated many disputes.
紫嫣lucky冰魄
2011-03-02
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The news media from the past several decades into the cause of the industrial units in the direction of the operation, which means that news media should manage their own business. In order to achieve economic efficiency, between the news media have a fierce competition. Therefore, in order to attract readers attention, increase ratings, distribution rate, how to get exclusive news is also crucial. The importance of exclusive news, also contributed to the news media, journalists in the information channels, the way the develop their interview performance. Since conventional methods of interviews and can not always get enough news value of the material, so, hidden interview closer to the truth as an easier, better able to obtain valuable means of press interviews with journalists who aroused the attention, but also caused a less controversial.
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