麻烦将这一段翻译为英文,不要用机器翻译哦,尽量精确,是论文用的,谢谢!
在市场竞争日益激烈的今天,现代企业要想在市场中长期生存,就必须强化自己与整个价值链参与者的互利关系,与其组成一个关系密切的利益共同体,因此,关系营销的重要性也更加凸显。清...
在市场竞争日益激烈的今天,现代企业要想在市场中长期生存,就必须强化自己与整个价值链参与者的互利关系,与其组成一个关系密切的利益共同体,因此,关系营销的重要性也更加凸显。清楚地认识在关系营销在现代企业决策中的作用,进而从企业价值链各参与者的需求出发,为企业制定开展关系营销的实际策略,将为企业决策层提供重要参考意见。可以预见,在相当长的时间里,关系营销策略是企业决策所必须考虑和依赖的。
在本文的研讨过程中,将以现有的国内外关系营销研究理论和实验所得数据为基础,分析我国现代经济环境下的企业与其他相关价值链参与者之间的密切联系,以期得到相关的验证和结论。 展开
在本文的研讨过程中,将以现有的国内外关系营销研究理论和实验所得数据为基础,分析我国现代经济环境下的企业与其他相关价值链参与者之间的密切联系,以期得到相关的验证和结论。 展开
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In an increasingly competitive market today, the modern enterprises want to
survive in the long-term market, we must strengthen their mutually beneficial
relations with the whole value chain participants, form a close relationship
with the interests of the community, thus, highlighted the importance of
relationship marketing is also more clear understanding on the role of
relationship marketing in the modern business decisions, and, in turn, from each
participant according to the demand of the enterprise value chain, for
enterprises to carry out the practical strategy of relationship marketing, will
provide important references for the enterprise decision makers can foresee, in
quite a long time, relationship marketing strategy is the enterprise
decision-making must consider and rely on.
With existing in the process of discussion of this paper, the theory of
relationship marketing research at home and abroad and experiment data as the
foundation, analysis of enterprises under the modern economic environment in
China and other relevant connections between participants in the value chain, in
order to get related validation and conclusion.
survive in the long-term market, we must strengthen their mutually beneficial
relations with the whole value chain participants, form a close relationship
with the interests of the community, thus, highlighted the importance of
relationship marketing is also more clear understanding on the role of
relationship marketing in the modern business decisions, and, in turn, from each
participant according to the demand of the enterprise value chain, for
enterprises to carry out the practical strategy of relationship marketing, will
provide important references for the enterprise decision makers can foresee, in
quite a long time, relationship marketing strategy is the enterprise
decision-making must consider and rely on.
With existing in the process of discussion of this paper, the theory of
relationship marketing research at home and abroad and experiment data as the
foundation, analysis of enterprises under the modern economic environment in
China and other relevant connections between participants in the value chain, in
order to get related validation and conclusion.
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In today's increasingly competitive market,the modern enterprisein the market in order tosurvive in the long term,we must strengthen themutually beneficialrelationship betweenhimselfandthe wholevalue chainparticipants,andformed aclosecommunity of interests,therefore,the importance of relationship marketingis also moreprominent.A clear understanding oftherole ofrelationship marketingin the modern enterprisein decision making,andfrom all theparticipantsof the enterprise value chainneeds,formulatedevelopmentstrategiesof relationship marketingfor the enterprise,will provide importantreferencefor enterprise decision.Can foreknow,in quite long time,relationship marketingstrategy is the enterprisedecisionmust be considered anddependence.In the researchprocess ofthis,inthe existing domestic and foreignrelationship marketingtheory andthe experimental dataas the basis,analysis of theclose links between moderneconomicenvironment of China'senterprises andother relatedvalue chainparticipants,in order to getvalidation andrelative conclusion.
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In an increasingly competitive market today, modern enterprises are to survive in the market in the long-term, it is necessary to strengthen their mutually beneficial relationships with participants throughout the value chain, and form a close community of interests, therefore, importance of relationship marketing is more prominent. Clear in the decision of relationship marketing in modern enterprises, and proceeding from the needs of enterprise value chain participants, practical strategies developed for enterprise relationship marketing, will provide important reference for enterprise decision-makers. It can be predicted that in a long time, relationship marketing strategy is a business decision which must take into account and rely on. In the course of the discussion of this article, based on existing theories of relationship marketing at home and abroad and is based on data obtained from the experiment, analysis of China's enterprises under the environment of modern economy and other relevant close linkages between value chain participants in order to receive validation and conclusions.
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In an increasingly competitive market today, the modern enterprises want to survive in the long-term market, we must strengthen their mutually beneficial relations with the whole value chain participants, form a close relationship with the interests of the community, therefore, the importance of relationship marketing is also more highlights. Clear in the role of relationship marketing in the modern business decisions, and then from the enterprise value chain with the needs of all participants, for enterprises to carry out the practical strategy of relationship marketing, will provide important references for enterprise decision-makers. Can foresee, in quite a long time, relationship marketing strategy is the enterprise decision-making must consider and rely on.
With the existing in the process of discussion of this paper, the theory of relationship marketing research at home and abroad and experiment data as the foundation, ?
With the existing in the process of discussion of this paper, the theory of relationship marketing research at home and abroad and experiment data as the foundation, ?
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