Question

●300分●英文翻译~~在线等~~！！

我要自己翻译的~~~~~~~~~~~~~~~~~谢谢>,<~!!

电力行业既是国民经济发展的基础产业，同时也是重要的社会公用事业，直接关系着国民经济发展速度快慢和人民生活水平高低。电力产品是一种特殊的，没有形式的产品。它的主要附加产品是服务。长期以来，电力行业一直实行的是垄断经营管理模式。近几年，我国电力体制改革逐步深入,电网市场化运营机制基本建立并快速发展。市场需求的介入、竞争机制的引入，都使得电力市场营销环境变得更加复杂，供电公司面临多方面竞争。电力营销工作的好坏，都将直接关系到供电公司的经济效益以及社会效益。因此，实施行之有效的营销策略，对于供电公司打开电力市场营销的新局面，赢得未来的电力市场，都具有极其重要的现实意义。
一、电力市场营销战略理论综述
市场营销的中心是顾客，核心则在于如何为顾客创造价值，并努力提升顾客的满意。电网公司属于垄断型企业。因此，电网公司的主要目标就是努力满足顾客的电力需求，不断提高顾客满意度，并促进地区内经济发展和居民生活水平的提高。
基本的营销工具包括4P理论，即，产品(Produet)、价格(Priee)、分销渠道(Plaee)、促销(Promotion)。营销组合也就是对这四种基本手段进行最优化组合。随着理论的发展，从买方角度思考，4P转变为4C，即，顾客解决方案（Customer solution）、 顾客成本（Customer cost）、 便利（Convenience）、 交流（Communication）。在4C理论的基础上，又提出了4R理论。即，Relevanee(关联)、Reaction(反应)、Relationship(关系)和Reward(回报)。在制定营销战略的过程中，市场营销环境分析常用的方法又有PEST方法，即对政治(Political)、经济(Eonomic)、技术(Technological)和社会(Social)这四大类影响企业的主要外部环境因素进行分析；五力分析，即供应商的讨价还价能力、购买者的讨价还价能力、潜在竞争者进入的能力、替代品的替代能力、行业内竞争者现在的竟争能力；以及综合性的SWOT分析法等。SWOT法，即优势(Strength)、劣势(Weak)、机会(Opportunity)、威胁 (Threaten)分析法，包括内部环境分析和外部环境分析。
市场营销战略包括目标市场战略和营销组合战略。企业营销战略由三大部分组成，一是分析，二是制定方案，三是评估。在现代营销战略理论中，市场营销战略可分为目标市场战略和市场营销组合战略。其中，目标市场战略的核心可以描述为市场细分（Segmentation）、目标市场（Targeting）和定位（Positioning），简略为营销战略的STP。市场营销组合（Marketing Mix）是指企业针对选定的目标市场，对其内部各种可控因素的组合和运用。其中包括6P，即：产品(Produet)、价格(Price)、分销渠道(Place)、促销(Promotion)、权利(Power)和公共关系(Public)。对于供电公司，还应该着重加上服务（Service）。
由于电力企业的自然垄断属性，决定了供电公司首先是垄断型企业。因此，供电公司的营销就是在垄断的电力市场中，营销电力的服务，属于垄断型的服务营销，其营销基础是关系营销，即建立、维持并加强与用电客户和其他利益相关者的关系。
不介意,椰丝面说的很对...可今天一早就要交,所以来不及付费翻译了.都怪自己太拖拉了> <..

这种非要单行本英文翻译的方式其实也该改变,都没人看,非要这种形式做什么呢...

毕业论文在遣词造句上本来就会比较晦涩艰深,我已经尽量把摘要写的直白,也还是很难.

如果大家都能自己高质量的翻译出来,估计学习期间不用学自己的专业内容了,只学英语才够用啊~唉....

Answer 1

电力行业既是国民经济发展的基础产业，同时也是重要的社会公用事业，直接关系着国民经济发展速度快慢和人民生活水平高低。
The power industry is the basic industry of national economic development,as well as an important public good.It relates directly to the speed of national economic development and the level of living of the people.电力产品是一种特殊的，没有形式的产品。它的主要附加产品是服务。The product of the power industry is a special kind of product with no definite shape.Its main marginal product is service.长期以来，电力行业一直实行的是垄断经营管理模式。近几年，我国电力体制改革逐步深入,电网市场化运营机制基本建立并快速发展。The power industry has been run based on monopolised management for a lonf time.In recent years,our country has gone deeper into the reform of the power industry and the marketing of power grid has been established and developed upon.市场需求的介入、竞争机制的引入，都使得电力市场营销环境变得更加复杂，供电公司面临多方面竞争。The intervention of market demand and the introduction of competitive mechanism have made the market of power supply more complicated,making the power supply companies face competition from various aspects.电力营销工作的好坏，都将直接关系到供电公司的经济效益以及社会效益。The condition of sales power supply directly affects the economic benefits of power supply companies and the welfare of the society.因此，实施行之有效的营销策略，对于供电公司打开电力市场营销的新局面，赢得未来的电力市场，都具有极其重要的现实意义。Therefore,implementing efficient marketing strategies has very important and realistic significance for power supply companies in order for them to expand the power supply market and win over future market shares.

好累……先翻一段吧，大意是没错的，但有些术语可能不太准确，希望能帮到你。

Answer 2

要是真是解决不了的倒是可以来求助，但是怎么这么多要求翻译呢？要是是业务方面就应该请专人翻译才对，网友翻译又费时而且感觉像免费劳工一样，如果是学业上的就更应该自己来了。最多也是自己翻译完了请大家改一下而已阿。。。现在的人都什么不干了。。。我也不是针对楼主，只是对很多要求翻译长篇文章的人表示不解。。。很多回复其实都是用软件的，真正翻译是很辛苦的，所以如果要求高质量的翻译应该有酬谢阿。。。而且又是辛苦翻译也不会被采用，这样下去也没有很多人愿意白干了。。。

纯属个人意见。。。楼主表介意。。。

Answer 3

The power industry is not only the basic industries of national economic development, but also important social utilities, directly related to speed the development of the national economy and people's living standard level. Electricity is a special kind of product, there is no form of products. Its main product is the additional services. A long time, the power industry has been operating under a monopoly of the management model. In recent years, the gradual deepening of the reform of China's electric power grid operators of the market mechanism and the rapid development of the basic set up. The involvement of market demand, the introduction of a competitive mechanism, make the electricity market has become more complex marketing environment, the power company is facing competition in many ways. The quality of the work of the power of marketing, will be directly related to the economic benefits of the power company, as well as social benefits. Therefore, the implementation of effective marketing strategies, open the electricity supply companies for marketing a new situation, to win the future electricity market, are an extremely important practical significance.
First, the marketing strategy of the electricity market Theory
Marketing Center is a customer, how the core is to create value for customers, and strive to enhance customer satisfaction. Grid Corporation of a monopoly enterprise. Therefore, the grid is the main objective of the company's efforts to meet customer demand for electricity, continuously improve customer satisfaction and to promote the region's economic development and improved standard of living.
Basic marketing tools include 4P theory, that is, the product (Produet), price (Priee), distribution channels (Plaee), promotion (Promotion). Marketing mix that is, by means of the four basic portfolio optimization. With the development of the theory from the buyer's perspective, 4P into 4C, that is, customer solutions (Customer solution), the cost customers (Customer cost), convenience (Convenience), the exchange (Communication). In the 4C theory on the basis of the theory proposed 4R. That is, Relevanee (association), Reaction (reaction), Relationship (relationship) and Reward (return). In the formulation of the process of marketing strategy, marketing, environmental analysis and PEST commonly used method, that is political (Political), economic (Eonomic), technology (Technological) and social (Social) the impact of these four types of enterprises the main external analysis of environmental factors; Five Forces analysis, that is, the bargaining power of suppliers, the bargaining power of buyers, potential competitors from entering the capacity of the alternative capacity alternatives, the industry's competitive ability is now a competitor; and comprehensive SWOT analysis of law. SWOT law, that is, edge (Strength), inferior (Weak), opportunity (Opportunity), threat (Threaten) analysis, environmental analysis, including internal and external environmental analysis.
Marketing strategy including target market strategy and marketing mix strategy. Business marketing strategy has three major components, first, analysis, and the other is the development of the program, three to assess. In the modern theory of marketing strategy, marketing strategy can be divided into the target market strategy and marketing mix strategy. Among them, the target market strategy can be described as market segmentation (Segmentation), the target market (Targeting) and position (Positioning), a brief for the marketing strategy of the STP. Marketing Mix (Marketing Mix) refers to companies for the selected target markets, a variety of its internal control and the use of a combination of factors. Including 6P, namely: product (Produet), price (Price), distribution channels (Place), promotion (Promotion), the right to (Power) and Public Relations (Public). For power companies, should also focus on adding services (Service).
Enterprises as a result of the power attributes of natural monopoly, the power company decided that first of all, the monopoly-oriented enterprises. Therefore, the power company's marketing monopoly power in the market, the marketing of electricity services, the services of a monopoly-based marketing, its marketing is based on relationship marketing, that is, to establish, maintain and strengthen ties with customers and other stakeholders relations.