Question

英语高手请进，帮忙翻译一段文字，急！又快质量又好的再加分~

(五)修辞法
广告英语里很多词语是带有修辞效果的,为保持原文的修辞效果,某些不易直译的修辞格可以转换成同一层次和不同层次的其他修辞格,以求艺术效果的一致。修辞格的转换可以分为两个层次:一是同一层次的修辞格转换;一是跨层次的修辞格转换。比如“三菱”汽车公司(Mitsubishi)向美国市场倾销产品时,创制了广告:“Not all cars are created equal”。熟悉美国历史的人一见这则广告,立即会想起《美国独立宣言》中“All men are created equal”。日本广告商将原句中的“men”改为“cars”来突出广告诉求的目标,将原来的肯定句式改为否定句式,道出了该车的优越性能,这则广告词套用了美国家喻户晓的名句,使三菱汽车在美国成功地打开销路;而三菱公司向我国进行广告宣传时将其广告词改为“古有千里马,今有三菱车”,巧妙地利用了中国古谚,运用对偶这种中国人喜爱的修辞手法,使中国消费者读起来既亲切熟悉又生动形象。如果在同一层次找不到合适的表达方法,也可以跨层次寻找新的表达方法,以求艺术效果的一致。如,We take no pride in prejudice.(《泰晤士报》的广告语,这句广告语里“pride in prejudice”有两种修辞手法,一种是英语修辞格仿拟(parody),与《傲慢与偏见》(Pride and Prejudice)联系起来。一种是押头韵(alliteration)。原文的意思是说明自己的报道是客观公正的,不以偏见而感到骄傲。可以试译为“对于有失偏颇的报道,我们并不引以为豪。”通过这样的翻译,英语的修辞格仿拟(parody)和押头韵(alliteration)转换成了汉语的修辞格押尾韵(Rhymes),也就是我们通常说的押韵。这样通过修辞格的转换生动地传达了原作的意韵

Answer 1

(5) rhetoric method
Advertising English is in many words with rhetorical effect, to maintain the original text rhetoric effect of literal translation, some easy figure can be converted into the same levels and different levels of other figure, artistic effect. The figure can be divided into two levels: the transformation of the same level is a figure conversion, One is the trope of conversion. Level Such as "Mitsubishi" automobile company (Mitsubishi) to U.S. markets dumping products, created the advertising: "all for his" are created. Familiar with the history of the United States people see the advertisement of the American immediately, declaration of independence "All men are created his". The original sentence Japanese advertisers will "men" instead of "for" to highlight the target, advertising appeal to the original sentence instead of negative sentence, certainly was the superior performance, it is message follows the American household sentence, mitsubishi cars in the U.S. market successfully, And mitsubishi to China advertising the slogan "the horse has changed, this is mitsubishi cars," the ingenious use of China, the Chinese dual discover the rhetoric, make love to read Chinese consumers already familiar and vivid kind. If in the same hierarchy find appropriate expressions, also can find new expression method, level of consensus to artistic effect. If no, growing prejudice will bring (The Times, this advertisement advertisement in "growing in prejudice" have two kinds of rhetoric, a figure is English parody parody () and "pride and prejudice" (linked) growing and prejudice. One is that leaneth charm of alliteration (.) mean that his report is objective and fair, not to prejudice and proud. Try to "biased coverage of pride, We don't." so, translation of English through the trope of parody) and parody (that leaneth rhyme (alliteration) transformed into Chinese YaWei rhyme Rhymes (figure), also is the rhyme. We usually say that the conversion by rhetoric vividly conveys the original picturesque