
求英语高手翻译一段百度百科的资料。万分感谢啊!!!!!!!!!!!!!!! 50
近年来IBM的上升态势非常引人注目。在作为竞争对手的各公司因经济萧条旷日持久而全线崩溃的情况下,IBM的每股盈利急升,这在很大程度上得益于IBM所实施的巧妙合作战略。在郭...
近年来IBM的上升态势非常引人注目。在作为竞争对手的各公司因经济萧条旷日持久而全线崩溃的情况下,IBM的每股盈利急升,这在很大程度上得益于 IBM所实施的巧妙合作战略。
在郭士纳的领导下,与曾经是自己竞争对手的软件公司携手合作,停止了许多应用软件的开发。这项战略使IBM获得了巨大的利益和发展动力。99年11月,郭士纳制定了与独立软件公司进行合作的方针。在商用软件领域,美国微软公司和德国SAP公司具有压倒性优势,IBM则一直处于亏损 状态。郭士纳由此断定,对顾客来说,并非任何东西都要用IBM的产品。于是他决定从商用软件领域撤退,而利用合作战略填补这块空白。而与此同时,郭士纳也 意识到,销售合作如果没有出售对方产品的热情而只是徒具形式,那么将告吹。因此,他积极促成IBM与软件公司达成一系列协定。利用这种模式,IBM在服务器、存储设备和数据库等关键领域都扩大了 自己的市场份额。作为全球计算机服务业的领先者,IBM同时也扩大了自己的硬件设备与软件的销售。在美国西贝尔系统公司与IBM的合作过程中,美国西贝尔系统公司将本公司所有业务用软件提供给IBM的服务器使用,这样,对于购买西贝尔系统公司软件的用户,IBM将容易推销自己的服务器,而西贝尔系统公司也籍此巩固了自己作为世界最大客户管理软件公司的地位。目前,通过开展环球服务业务,IBM已经与72家软件商建立了战略合作关系。
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在郭士纳的领导下,与曾经是自己竞争对手的软件公司携手合作,停止了许多应用软件的开发。这项战略使IBM获得了巨大的利益和发展动力。99年11月,郭士纳制定了与独立软件公司进行合作的方针。在商用软件领域,美国微软公司和德国SAP公司具有压倒性优势,IBM则一直处于亏损 状态。郭士纳由此断定,对顾客来说,并非任何东西都要用IBM的产品。于是他决定从商用软件领域撤退,而利用合作战略填补这块空白。而与此同时,郭士纳也 意识到,销售合作如果没有出售对方产品的热情而只是徒具形式,那么将告吹。因此,他积极促成IBM与软件公司达成一系列协定。利用这种模式,IBM在服务器、存储设备和数据库等关键领域都扩大了 自己的市场份额。作为全球计算机服务业的领先者,IBM同时也扩大了自己的硬件设备与软件的销售。在美国西贝尔系统公司与IBM的合作过程中,美国西贝尔系统公司将本公司所有业务用软件提供给IBM的服务器使用,这样,对于购买西贝尔系统公司软件的用户,IBM将容易推销自己的服务器,而西贝尔系统公司也籍此巩固了自己作为世界最大客户管理软件公司的地位。目前,通过开展环球服务业务,IBM已经与72家软件商建立了战略合作关系。
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In recent years, IBM's rising trend is very eye-catching. As a competitor of the company as a result of protracted recession and all crashes, IBM earnings per share rise, in large part thanks to IBM's clever cooperation strategy. Under the leadership of the guoshina, and once your competitor's software companies work together to stop a lot of application software development. This strategy enables IBM was a great interest and momentum. November 1999, guoshina with independent software companies for cooperation. In the field of commercial software, Microsoft andSAP company in Germany with an overwhelming advantage, IBM has been in the Red States. Guoshina thus concluded that, on the customer, not anything to IBM products. So he decided to retreat from the field of commercial software, and take advantage of the cooperation strategy to fill this gap. While at the same time, guoshina also realize that marketing cooperation if you do not have to sell each other's product but merely formalistic, then going to blow. Thus, his actively contributed to IBM and software companies have reached a series of agreements. Use this mode, IBM servers, storage devices, and databases, and other key areas are expanding their market share. As a global leader in the computer industry, IBM is also expanding its own hardware and software sales. In the United States West Bell system cooperation with IBM, u.s. West Bell System company will this company all business software provider to use IBM's server, so that the system forpurchase sibbel company software, IBM will be easy to sell your own server, but rather Western Bell System companies take this reinforces their customers as the world's largest management software company. Currently, through its global services business, IBM has partnered with 72 software company.
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In recent years the IBM rise situation was noticeable. In as competitor's various companies because of the economic depression is time consuming, but the entire line collapses in the situation, IBM each profit rises, this benefits to a great extent the ingenious cooperation strategy which implements in IBM.
Under Guoshina leadership, with once was the competitor software company cooperates hand in hand, stopped many application software's development. This strategy caused IBM to obtain the huge benefit and the development power. 99 year in November, Guoshina formulated has carried on the cooperation with the independent software company the policy. In the commercial software domain, the US Microsoft Corporation and German SAP Corporation has the overwhelming superiority, IBM has been at the loss condition. Guoshina concluded from this that to the customer, anything must use IBM by no means the product. Therefore he decided that retreats from the commercial software domain, but fills this blank using the cooperation strategy. But at the same time, Guoshina also realizes, if the sale association has not sold opposite party product the enthusiasm and is only the person has the form, will then fizzle out. Therefore, he facilitates IBM and the software company positively achieves a series of agreements. Using this kind of pattern, IBM in the server, the storage device and the database and so on essential domain expanded own market share.As the global computer service industry's pioneer, IBM simultaneously also expanded own hardware equipment and software's sale. In the American Siebel System Company and in the IBM cooperation process, the American Siebel System Company provides this company all services with the software to the IBM server use, like this, regarding will purchase the Siebel system company software's user, IBM will sell own server easily, but Siebel system company also nationality this consolidated itself to take the world biggest client management software company's status. At present, round the world served the service through the development, IBM had already established the strategy cooperation with 72 software business.
Under Guoshina leadership, with once was the competitor software company cooperates hand in hand, stopped many application software's development. This strategy caused IBM to obtain the huge benefit and the development power. 99 year in November, Guoshina formulated has carried on the cooperation with the independent software company the policy. In the commercial software domain, the US Microsoft Corporation and German SAP Corporation has the overwhelming superiority, IBM has been at the loss condition. Guoshina concluded from this that to the customer, anything must use IBM by no means the product. Therefore he decided that retreats from the commercial software domain, but fills this blank using the cooperation strategy. But at the same time, Guoshina also realizes, if the sale association has not sold opposite party product the enthusiasm and is only the person has the form, will then fizzle out. Therefore, he facilitates IBM and the software company positively achieves a series of agreements. Using this kind of pattern, IBM in the server, the storage device and the database and so on essential domain expanded own market share.As the global computer service industry's pioneer, IBM simultaneously also expanded own hardware equipment and software's sale. In the American Siebel System Company and in the IBM cooperation process, the American Siebel System Company provides this company all services with the software to the IBM server use, like this, regarding will purchase the Siebel system company software's user, IBM will sell own server easily, but Siebel system company also nationality this consolidated itself to take the world biggest client management software company's status. At present, round the world served the service through the development, IBM had already established the strategy cooperation with 72 software business.
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