
求助: 请帮忙翻译成英语,谢谢!!!
选题背景根据商务部商业改革发展司和中国连锁经营协会的调查统计,2006年“中国连锁经营100强”销售规模达到8552亿元,同比增长25%,大大高于社会消费品零售总额13....
选题背景
根据商务部商业改革发展司和中国连锁经营协会的调查统计,2006年“中国连锁经营100强”销售规模达到8552亿元,同比增长25%,大大高于社会消费品零售总额13.7%的增幅。门店总数达到69100个,同比增长57%,剔除个别企业超常规发展因素,调整后门店总数增长26%,与销售规模增幅基本持平。营业总面积达5170万平方米,同比增长16%。继2005年“连锁100强”总销售规模占社会消费品零售总额的比重首次突破10%后,2006年进一步提高到11.2%。这些数据表明我国的连锁超市正飞速发展壮大,且逐渐成为连锁零售业的主流业态。同时伴随着我国人民生活水平的不断提高,用于食品和家庭日用品消费额在不断增加,这又为连锁超市这种以提供食品,日用品和生鲜制品为主要特色的业态的快速发展奠定了基础。连锁超市的发展主要表现为超市的总体经营规模和单店经营面积均呈上升态势。与此同时,超市业态也趋向进一步细分化。比如近年来各连锁超市中将部分标准超市改建成主营副食品的生鲜超市等。随着连锁超市业态的持续发展,超市业对商品的物流配送实现多品种、多批次、小批量、及时准点的要求越来越强烈,这就对为之提供保障的物流配送提出了更高的要求。
研究目的和意义
我国加入世贸组织后承诺从2004年12月11日起对外资全面放开零售业,外资零售业在中国开店不再受地域、股权、数量等方面的限制,这使我国国内零售连锁企业面临前所未有的挑战,而连锁超市业首当其冲。时至今日,全球50家最大的零售企业,已有40多家在我国“抢滩登陆”,像沃尔玛、家乐福、麦德龙等国际巨头都加快了再国内扩张的步伐,本土超市业的发展面临的是更大的挑战和威胁。据上海连锁经营协会的一项统计显示,门店数仅占上海一半的外资大卖场,销售额却占了全市大卖场总销售额的近八成,外资大卖场的竞争力远远超过内资大卖场。可以预见,我国连锁超市业再未来十年将面临更加激烈残酷的市场竞争,行业集中度也会随之进一步提高,竞争更趋于国际化。
连锁超市间的白热化的竞争格局使配送体系逐步成为同行业的竞争焦点。合理的物流配送能够实现“最少的环节、最短的运距、最低的费用、最高的效率”。而我国目前虽然有相当数量的连锁超市都自建配送中心,并形成大而全、小儿全的自营配送模式,但由于受到配送规模以及物流设施等条件的限制,与外资同行相比整体配送水平不高、配送效率也偏低。
配送水平已成为衡量一个连锁超市现代化管理水平的关键标准之一。而配送模式合理与否直接决定了配送水平的高低。“拿来主义”做配送是能尽快追赶国际水平的一种方法。所以,快速反应、零库存、供应链管理等方面的相关内容便被源源不断的被引入国内。但“拿来主义”还要看能否“洋为中用”。现阶段我国关于本土连锁超市采用何种配送模式的研究似乎还未形成体系,针对我国连锁超市应采用何种配送模式才合适也众说纷纭,并没有达成共识。
对于上述现状,本人认为有必要对连锁超市的配送模式进行研究,通过分析现有典型配送模式的优劣势吗,尝试着提出一些改进建议,期望能为本土连锁超市在找寻合适企业自身的配送模式以改进和提高现有配送水平方面提供有价值的参考。
希望不要用机器翻译出来的,
谁的英语好的请帮忙翻译一下,非常感谢!! 展开
根据商务部商业改革发展司和中国连锁经营协会的调查统计,2006年“中国连锁经营100强”销售规模达到8552亿元,同比增长25%,大大高于社会消费品零售总额13.7%的增幅。门店总数达到69100个,同比增长57%,剔除个别企业超常规发展因素,调整后门店总数增长26%,与销售规模增幅基本持平。营业总面积达5170万平方米,同比增长16%。继2005年“连锁100强”总销售规模占社会消费品零售总额的比重首次突破10%后,2006年进一步提高到11.2%。这些数据表明我国的连锁超市正飞速发展壮大,且逐渐成为连锁零售业的主流业态。同时伴随着我国人民生活水平的不断提高,用于食品和家庭日用品消费额在不断增加,这又为连锁超市这种以提供食品,日用品和生鲜制品为主要特色的业态的快速发展奠定了基础。连锁超市的发展主要表现为超市的总体经营规模和单店经营面积均呈上升态势。与此同时,超市业态也趋向进一步细分化。比如近年来各连锁超市中将部分标准超市改建成主营副食品的生鲜超市等。随着连锁超市业态的持续发展,超市业对商品的物流配送实现多品种、多批次、小批量、及时准点的要求越来越强烈,这就对为之提供保障的物流配送提出了更高的要求。
研究目的和意义
我国加入世贸组织后承诺从2004年12月11日起对外资全面放开零售业,外资零售业在中国开店不再受地域、股权、数量等方面的限制,这使我国国内零售连锁企业面临前所未有的挑战,而连锁超市业首当其冲。时至今日,全球50家最大的零售企业,已有40多家在我国“抢滩登陆”,像沃尔玛、家乐福、麦德龙等国际巨头都加快了再国内扩张的步伐,本土超市业的发展面临的是更大的挑战和威胁。据上海连锁经营协会的一项统计显示,门店数仅占上海一半的外资大卖场,销售额却占了全市大卖场总销售额的近八成,外资大卖场的竞争力远远超过内资大卖场。可以预见,我国连锁超市业再未来十年将面临更加激烈残酷的市场竞争,行业集中度也会随之进一步提高,竞争更趋于国际化。
连锁超市间的白热化的竞争格局使配送体系逐步成为同行业的竞争焦点。合理的物流配送能够实现“最少的环节、最短的运距、最低的费用、最高的效率”。而我国目前虽然有相当数量的连锁超市都自建配送中心,并形成大而全、小儿全的自营配送模式,但由于受到配送规模以及物流设施等条件的限制,与外资同行相比整体配送水平不高、配送效率也偏低。
配送水平已成为衡量一个连锁超市现代化管理水平的关键标准之一。而配送模式合理与否直接决定了配送水平的高低。“拿来主义”做配送是能尽快追赶国际水平的一种方法。所以,快速反应、零库存、供应链管理等方面的相关内容便被源源不断的被引入国内。但“拿来主义”还要看能否“洋为中用”。现阶段我国关于本土连锁超市采用何种配送模式的研究似乎还未形成体系,针对我国连锁超市应采用何种配送模式才合适也众说纷纭,并没有达成共识。
对于上述现状,本人认为有必要对连锁超市的配送模式进行研究,通过分析现有典型配送模式的优劣势吗,尝试着提出一些改进建议,期望能为本土连锁超市在找寻合适企业自身的配送模式以改进和提高现有配送水平方面提供有价值的参考。
希望不要用机器翻译出来的,
谁的英语好的请帮忙翻译一下,非常感谢!! 展开
5个回答
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To choose a background
According to the ministry of commerce business reform development and China chain-like management association in 2006, the investigation and statistics of the "China chain-like management 100 to sales scale 8552 billion yuan, an increase of 25%, social total retail sales of consumer goods are much higher than the growth of 13.7. Total to store 69100 a year-on-year, 57% and eliminate the individual enterprise supernormal development factors, adjusted, and 26 percent increase total store sales scale growth flat. Business area reaches 5170 million square meters, year-on-year growth of 16%. Following the 2005 "chain 100 of its total sales scale the proportion of total retail sales of consumer goods in society after the first breakthrough in 2006, 10% to 11.2% to further improve. These data indicate that the supermarket chain in China is rapid development expands, and gradually become the mainstream of the retail chain retail. Coincided with China people's standard of living rise ceaselessly, used in food and household consumption growing, it again for the supermarket chain to provide food, the commodities and fresh products as the main characteristics of the rapid development of forms laid a foundation. The development of supermarket chain supermarket is mainly for the overall management scale and constructions and management area are percolating upwards. Meanwhile, supermarket formats tend to be further differentiation. For instance in recent years will be part of the supermarket chain supermarket rebuilds the main non-staple food standard.. supermarkets. With the continuous development of supermarket chain, ChaoShiYe formats for goods logistics distribution achieve more variety, many batches, small batch, timely be punctual request is more and more intense, this to provide security for the logistics distribution put forward higher request.
Research purpose and meaning
China's accession to the wto commitments from from December 11, 2004, foreign completely opening up to foreign retailers in Chinese retailing set by district, equity, no restrictions in terms of the quantity, etc, which makes our domestic retail chain enterprise face unprecedented challenges, and chain ChaoShiYe bearing the brunt. Today, the world's largest retail enterprise 50, existing in our country is home to more than 40 subordinate land ", "like wal-mart, carrefour, metro, and other international giant accelerated the pace of domestic expansion again, the development of local ChaoShiYe facing is greater challenges and threats. According to the Shanghai chain management association, a statistics show that stores accounted for just half the number of Shanghai foreign supermarket has accounted for citywide, sales of total sales of large supermarkets, nearly 80% the competitiveness of foreign supermarket than domestic supermarket. ChaoShiYe foreseeable future again, China chain decade will face more intense market competition, the industry of cruel concentration of also is met subsequently raise further, competition will tend to be more internationalization.
The white-hot supermarket chain in the pattern of competition between that same distribution system gradually become the focus of competition. Reasonable logistics distribution can realize "the least link, the shortest distance, the lowest cost and high efficiency". And our country at present although there are a number of chain supermarkets, and formed the self-established distribution center, infantile full of self-supporting perfect distribution mode, but due to distribution scale and logistics facilities and limitations, compared with foreign counterparts overall distribution level is not high, the efficiency of supply and low.
Distribution level has become the measure of a supermarket chain of modern management level is one of the key criteria. And distribution mode reasonable or not directly determine the distribution of level. "Copycat" do distribution is the international level as soon as possible after a method. So, rapid response and zero inventory, supply chain management related content was continuously was introduced into China. But "copycat" even look whether "foreign things serve". At present in China by local supermarket chain about what the distribution model research seems to haven't form system, aiming at China should adopt the supermarket chain of what the distribution model is appropriate also vary, there is no agreement.
For the above situation, I think it is necessary to supermarket chain study of distribution mode, through the analysis of existing typical advantages and disadvantages of distribution mode? Try to make some improvements, hope for the local supermarket chain in search for appropriate enterprise own distribution mode to improve and enhance the existing distribution levels to provide valuable reference.
According to the ministry of commerce business reform development and China chain-like management association in 2006, the investigation and statistics of the "China chain-like management 100 to sales scale 8552 billion yuan, an increase of 25%, social total retail sales of consumer goods are much higher than the growth of 13.7. Total to store 69100 a year-on-year, 57% and eliminate the individual enterprise supernormal development factors, adjusted, and 26 percent increase total store sales scale growth flat. Business area reaches 5170 million square meters, year-on-year growth of 16%. Following the 2005 "chain 100 of its total sales scale the proportion of total retail sales of consumer goods in society after the first breakthrough in 2006, 10% to 11.2% to further improve. These data indicate that the supermarket chain in China is rapid development expands, and gradually become the mainstream of the retail chain retail. Coincided with China people's standard of living rise ceaselessly, used in food and household consumption growing, it again for the supermarket chain to provide food, the commodities and fresh products as the main characteristics of the rapid development of forms laid a foundation. The development of supermarket chain supermarket is mainly for the overall management scale and constructions and management area are percolating upwards. Meanwhile, supermarket formats tend to be further differentiation. For instance in recent years will be part of the supermarket chain supermarket rebuilds the main non-staple food standard.. supermarkets. With the continuous development of supermarket chain, ChaoShiYe formats for goods logistics distribution achieve more variety, many batches, small batch, timely be punctual request is more and more intense, this to provide security for the logistics distribution put forward higher request.
Research purpose and meaning
China's accession to the wto commitments from from December 11, 2004, foreign completely opening up to foreign retailers in Chinese retailing set by district, equity, no restrictions in terms of the quantity, etc, which makes our domestic retail chain enterprise face unprecedented challenges, and chain ChaoShiYe bearing the brunt. Today, the world's largest retail enterprise 50, existing in our country is home to more than 40 subordinate land ", "like wal-mart, carrefour, metro, and other international giant accelerated the pace of domestic expansion again, the development of local ChaoShiYe facing is greater challenges and threats. According to the Shanghai chain management association, a statistics show that stores accounted for just half the number of Shanghai foreign supermarket has accounted for citywide, sales of total sales of large supermarkets, nearly 80% the competitiveness of foreign supermarket than domestic supermarket. ChaoShiYe foreseeable future again, China chain decade will face more intense market competition, the industry of cruel concentration of also is met subsequently raise further, competition will tend to be more internationalization.
The white-hot supermarket chain in the pattern of competition between that same distribution system gradually become the focus of competition. Reasonable logistics distribution can realize "the least link, the shortest distance, the lowest cost and high efficiency". And our country at present although there are a number of chain supermarkets, and formed the self-established distribution center, infantile full of self-supporting perfect distribution mode, but due to distribution scale and logistics facilities and limitations, compared with foreign counterparts overall distribution level is not high, the efficiency of supply and low.
Distribution level has become the measure of a supermarket chain of modern management level is one of the key criteria. And distribution mode reasonable or not directly determine the distribution of level. "Copycat" do distribution is the international level as soon as possible after a method. So, rapid response and zero inventory, supply chain management related content was continuously was introduced into China. But "copycat" even look whether "foreign things serve". At present in China by local supermarket chain about what the distribution model research seems to haven't form system, aiming at China should adopt the supermarket chain of what the distribution model is appropriate also vary, there is no agreement.
For the above situation, I think it is necessary to supermarket chain study of distribution mode, through the analysis of existing typical advantages and disadvantages of distribution mode? Try to make some improvements, hope for the local supermarket chain in search for appropriate enterprise own distribution mode to improve and enhance the existing distribution levels to provide valuable reference.
展开全部
According to the ministry of commerce business reform development and China chain-like management association in 2006, the investigation and statistics of the "China chain-like management 100 to sales scale 8552 billion yuan, an increase of 25%, social total retail sales of consumer goods are much higher than the growth of 13.7. Total to store 69100 a year-on-year, 57% and eliminate the individual enterprise supernormal development factors, adjusted, and 26 percent increase total store sales scale growth flat. Business area reaches 5170 million square meters, year-on-year growth of 16%. Following the 2005 "chain 100 of its total sales scale the proportion of total retail sales of consumer goods in society after the first breakthrough in 2006, 10% to 11.2% to further improve. These data indicate that the supermarket chain in China is rapid development expands, and gradually become the mainstream of the retail chain retail. Coincided with China people's standard of living rise ceaselessly, used in food and household consumption growing, it again for the supermarket chain to provide food, the commodities and fresh products as the main characteristics of the rapid development of forms laid a foundation. The development of supermarket chain supermarket is mainly for the overall management scale and constructions and management area are percolating upwards. Meanwhile, supermarket formats tend to be further differentiation. For instance in recent years will be part of the supermarket chain supermarket rebuilds the main non-staple food standard.. supermarkets. With the continuous development of supermarket chain, ChaoShiYe formats for goods logistics distribution achieve more variety, many batches, small batch, timely be punctual request is more and more intense, this to provide security for the logistics distribution put forward higher request.
Research purpose and meaning
China's accession to the wto commitments from from December 11, 2004, foreign completely opening up to foreign retailers in Chinese retailing set by district, equity, no restrictions in terms of the quantity, etc, which makes our domestic retail chain enterprise face unprecedented challenges, and chain ChaoShiYe bearing the brunt. Today, the world's largest retail enterprise 50, existing in our country is home to more than 40 subordinate land ", "like wal-mart, carrefour, metro, and other international giant accelerated the pace of domestic expansion again, the development of local ChaoShiYe facing is greater challenges and threats. According to the Shanghai chain management association, a statistics show that stores accounted for just half the number of Shanghai foreign supermarket has accounted for citywide, sales of total sales of large supermarkets, nearly 80% the competitiveness of foreign supermarket than domestic supermarket. ChaoShiYe foreseeable future again, China chain decade will face more intense market competition, the industry of cruel concentration of also is met subsequently raise further, competition will tend to be more internationalization.
The white-hot supermarket chain in the pattern of competition between that same distribution system gradually become the focus of competition. Reasonable logistics distribution can realize "the least link, the shortest distance, the lowest cost and high efficiency". And our country at present although there are a number of chain supermarkets, and formed the self-established distribution center, infantile full of self-supporting perfect distribution mode, but due to distribution scale and logistics facilities and limitations, compared with foreign counterparts overall distribution level is not high, the efficiency of supply and low.
Distribution level has become the measure of a supermarket chain of modern management level is one of the key criteria. And distribution mode reasonable or not directly determine the distribution of level. "Copycat" do distribution is the international level as soon as possible after a method. So, rapid response and zero inventory, supply chain management related content was continuously was introduced into China. But "copycat" even look whether "foreign things serve". At present in China by local supermarket chain about what the distribution model research seems to haven't form system, aiming at China should adopt the supermarket chain of what the distribution model is appropriate also vary, there is no agreement.
For the above situation, I think it is necessary to supermarket chain study of distribution mode, through the analysis of existing typical advantages and disadvantages of distribution mode? Try to make some improvements, hope for the local supermarket chain in search for appropriate enterprise own distribution mode to improve and enhance the existing distribution levels to provide valuable reference.这是有道英语复制的,应该可以吧!我英语不是很厉害
Research purpose and meaning
China's accession to the wto commitments from from December 11, 2004, foreign completely opening up to foreign retailers in Chinese retailing set by district, equity, no restrictions in terms of the quantity, etc, which makes our domestic retail chain enterprise face unprecedented challenges, and chain ChaoShiYe bearing the brunt. Today, the world's largest retail enterprise 50, existing in our country is home to more than 40 subordinate land ", "like wal-mart, carrefour, metro, and other international giant accelerated the pace of domestic expansion again, the development of local ChaoShiYe facing is greater challenges and threats. According to the Shanghai chain management association, a statistics show that stores accounted for just half the number of Shanghai foreign supermarket has accounted for citywide, sales of total sales of large supermarkets, nearly 80% the competitiveness of foreign supermarket than domestic supermarket. ChaoShiYe foreseeable future again, China chain decade will face more intense market competition, the industry of cruel concentration of also is met subsequently raise further, competition will tend to be more internationalization.
The white-hot supermarket chain in the pattern of competition between that same distribution system gradually become the focus of competition. Reasonable logistics distribution can realize "the least link, the shortest distance, the lowest cost and high efficiency". And our country at present although there are a number of chain supermarkets, and formed the self-established distribution center, infantile full of self-supporting perfect distribution mode, but due to distribution scale and logistics facilities and limitations, compared with foreign counterparts overall distribution level is not high, the efficiency of supply and low.
Distribution level has become the measure of a supermarket chain of modern management level is one of the key criteria. And distribution mode reasonable or not directly determine the distribution of level. "Copycat" do distribution is the international level as soon as possible after a method. So, rapid response and zero inventory, supply chain management related content was continuously was introduced into China. But "copycat" even look whether "foreign things serve". At present in China by local supermarket chain about what the distribution model research seems to haven't form system, aiming at China should adopt the supermarket chain of what the distribution model is appropriate also vary, there is no agreement.
For the above situation, I think it is necessary to supermarket chain study of distribution mode, through the analysis of existing typical advantages and disadvantages of distribution mode? Try to make some improvements, hope for the local supermarket chain in search for appropriate enterprise own distribution mode to improve and enhance the existing distribution levels to provide valuable reference.这是有道英语复制的,应该可以吧!我英语不是很厉害
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以下是用谷歌翻译翻出来的“机器语言”,虽然已经挺不错的,但当然还需要自己加工调整。
Research background
According to the Commerce Department of Commercial Reform and Development Division and the China Chain Store and Franchise Association's survey, 2006, "China Chain Store & Franchise 100" sales volume reached 855.2 billion yuan, an increase of 25%, much higher than 13.7% of total retail sales increase. Total number of stores to 69,100, an increase of 57%, excluding extraordinary development of individual enterprises factors, the adjusted total number of stores increased by 26%, with sales volume growth was essentially flat. Operating a total area of 51,700,000 square meters, up 16%. Following the 2005 "Chain 100" accounting for the total sales volume of total retail sales of social consumer goods of 10% the first time in 2006 and further increased to 11.2%. These data indicate that China's rapid development and expansion of supermarket chains are, and gradually become the mainstream format retail chains. Accompanied by the standard of living of our people continues to improve, for food and household items are increasing spending, which in turn supermarket chains such as to provide food, household goods and fresh products as the main feature of the forms laid the foundation for the rapid development of . Development of supermarket chains supermarkets mainly for the overall scale of operation and single-store business area showed increasing trend. At the same time, the supermarket format tended to be further subdivided. In recent years, supermarket chains such as the supermarket will be converted into the main part of the standard of fresh food such as supermarkets. With the continued development of supermarket format, the supermarket industry, logistics and distribution of goods multi-species, multi-batch, small batches, in a timely manner the requirements of increasingly strong quasi-point, which provide protection against whom a higher logistics and distribution requirements.
Purpose and significance of
After China's WTO commitments from December 11, 2004 from full liberalization of retail trade to foreign investment, foreign retail shop in China is no longer subject to geographical, equity, and quantity restrictions, which makes China's domestic retail chain enterprises are facing unprecedented challenges, and bear the brunt of supermarket chains. Today, the world's 50 largest retail enterprises in China have more than 40 "beach landing", like Wal-Mart, Carrefour, Metro and other international giants have accelerated the pace of further domestic expansion, the local supermarket industry is facing the greater challenges and threats. According to a Shanghai Chain Management Association statistics show that Shanghai store only half the number of foreign hypermarkets, hypermarket sales accounted for total sales of nearly the whole city into a foreign hypermarkets far more than the competitiveness of domestic supermarkets . It is foreseeable that China's supermarket industry, and then the next ten years will face more intense brutal market competition, industry concentration will follow to further improve the competition is more and more internationally oriented.
Supermarket chain's white-hot competition between the distribution system so that the industry has gradually become the focus of competition. Logistics and distribution to achieve a reasonable "minimum link, the shortest distance, lowest cost and highest efficiency." However, there are though a significant number of supermarket chains are self-built distribution center, and the formation of large and children full of self-distribution model, but due to the size distribution and logistics facilities, and conditions, the overall distribution compared with foreign counterparts level is not high, distribution efficiency is low.
Distribution level has become a measure of the level of a supermarket chain, the key to modern management criteria. The distribution model is reasonable or not will determine the level of distribution. "Used" to do as soon as possible distribution is a way to catch up with international standards. Therefore, rapid response, zero inventory, supply chain management, relevant content will be introduced by a steady stream of home. But the "used" depends on whether the "foreign." On the local chain supermarket in China at this stage what kind of distribution pattern of use do not seem to form a system of chain stores in China should be used for what is appropriate distribution model is also different opinions and no consensus was reached.
For the above situation, I think it is necessary to supermarket chains to study the distribution pattern, the typical distribution patterns through analysis of existing advantages and disadvantages you, try to make some recommendations for improvement, hoping to find suitable local supermarket chains in the distribution patterns of their own to improve and enhance the level of the existing distribution provide valuable information.
Research background
According to the Commerce Department of Commercial Reform and Development Division and the China Chain Store and Franchise Association's survey, 2006, "China Chain Store & Franchise 100" sales volume reached 855.2 billion yuan, an increase of 25%, much higher than 13.7% of total retail sales increase. Total number of stores to 69,100, an increase of 57%, excluding extraordinary development of individual enterprises factors, the adjusted total number of stores increased by 26%, with sales volume growth was essentially flat. Operating a total area of 51,700,000 square meters, up 16%. Following the 2005 "Chain 100" accounting for the total sales volume of total retail sales of social consumer goods of 10% the first time in 2006 and further increased to 11.2%. These data indicate that China's rapid development and expansion of supermarket chains are, and gradually become the mainstream format retail chains. Accompanied by the standard of living of our people continues to improve, for food and household items are increasing spending, which in turn supermarket chains such as to provide food, household goods and fresh products as the main feature of the forms laid the foundation for the rapid development of . Development of supermarket chains supermarkets mainly for the overall scale of operation and single-store business area showed increasing trend. At the same time, the supermarket format tended to be further subdivided. In recent years, supermarket chains such as the supermarket will be converted into the main part of the standard of fresh food such as supermarkets. With the continued development of supermarket format, the supermarket industry, logistics and distribution of goods multi-species, multi-batch, small batches, in a timely manner the requirements of increasingly strong quasi-point, which provide protection against whom a higher logistics and distribution requirements.
Purpose and significance of
After China's WTO commitments from December 11, 2004 from full liberalization of retail trade to foreign investment, foreign retail shop in China is no longer subject to geographical, equity, and quantity restrictions, which makes China's domestic retail chain enterprises are facing unprecedented challenges, and bear the brunt of supermarket chains. Today, the world's 50 largest retail enterprises in China have more than 40 "beach landing", like Wal-Mart, Carrefour, Metro and other international giants have accelerated the pace of further domestic expansion, the local supermarket industry is facing the greater challenges and threats. According to a Shanghai Chain Management Association statistics show that Shanghai store only half the number of foreign hypermarkets, hypermarket sales accounted for total sales of nearly the whole city into a foreign hypermarkets far more than the competitiveness of domestic supermarkets . It is foreseeable that China's supermarket industry, and then the next ten years will face more intense brutal market competition, industry concentration will follow to further improve the competition is more and more internationally oriented.
Supermarket chain's white-hot competition between the distribution system so that the industry has gradually become the focus of competition. Logistics and distribution to achieve a reasonable "minimum link, the shortest distance, lowest cost and highest efficiency." However, there are though a significant number of supermarket chains are self-built distribution center, and the formation of large and children full of self-distribution model, but due to the size distribution and logistics facilities, and conditions, the overall distribution compared with foreign counterparts level is not high, distribution efficiency is low.
Distribution level has become a measure of the level of a supermarket chain, the key to modern management criteria. The distribution model is reasonable or not will determine the level of distribution. "Used" to do as soon as possible distribution is a way to catch up with international standards. Therefore, rapid response, zero inventory, supply chain management, relevant content will be introduced by a steady stream of home. But the "used" depends on whether the "foreign." On the local chain supermarket in China at this stage what kind of distribution pattern of use do not seem to form a system of chain stores in China should be used for what is appropriate distribution model is also different opinions and no consensus was reached.
For the above situation, I think it is necessary to supermarket chains to study the distribution pattern, the typical distribution patterns through analysis of existing advantages and disadvantages you, try to make some recommendations for improvement, hoping to find suitable local supermarket chains in the distribution patterns of their own to improve and enhance the level of the existing distribution provide valuable information.
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According to the ministry of commerce business reform development and China chain-like management association in 2006, the investigation and statistics of the "China chain-like management 100 to sales scale 8552 billion yuan, an increase of 25%, social total retail sales of consumer goods are much higher than the growth of 13.7. Total to store 69100 a year-on-year, 57% and eliminate the individual enterprise supernormal development factors, adjusted, and 26 percent increase total store sales scale growth flat. Business area reaches 5170 million square meters, year-on-year growth of 16%. Following the 2005 "chain 100 of its total sales scale the proportion of total retail sales of consumer goods in society after the first breakthrough in 2006, 10% to 11.2% to further improve. These data indicate that the supermarket chain in China is rapid development expands, and gradually become the mainstream of the retail chain retail. Coincided with the people's living standard in China
自己翻的....不知道对不对...咱还是小学生 = =
自己翻的....不知道对不对...咱还是小学生 = =
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According to the ministry of commerce business reform development and China chain-like management association in 2006, the investigation and statistics of the "China chain-like management 100 to sales scale 8552 billion yuan, an increase of 25%, social total retail sales of consumer goods are much higher than the growth of 13.7. Total to store 69100 a year-on-year, 57% and eliminate the individual enterprise supernormal development factors, adjusted, and 26 percent increase total store sales scale growth flat. Business area reaches 5170 million square meters, year-on-year growth of 16%. Following the 2005 "chain 100 of its total sales scale the proportion of total retail sales of consumer goods in society after the first breakthrough in 2006, 10% to 11.2% to further improve. These data indicate that the supermarket chain in China is rapid development expands, and gradually become the mainstream of the retail chain retail. Coincided with the people's living standard in China
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