Question

英文短文翻译求助！

The truth about the Apple logo

Apple’s logo is one of the most familiar icons (图标) around the world. But what’s the story about the Apple logo? The image of the apple is obvious, because that’s the name of the company. What about the bite?

The famous story is that the logo pays homage to Alan Turing (阿兰·图灵). He was the father of computer science. He researched artificial intelligence (人工智能) and unlocked German wartime codes (破译德国二战密码). However, after the war, he was put into jail, because of his beliefs. He could not stand the humiliation (羞辱) in the jail and chose to bite a poisoned apple to end his life.

However, Rob Janoff, who designed the famous Apple logo, said, “It’s not the truth, but only a legend. The real reason why I designed it with a bite is very simple. I wanted people to get that it was an apple not a cherry (樱桃). It really has nothing to do with the scientist.”\

When I go to markets to buy apples, I always mistake apples for cherries.

Are you kidding? An apple is much bigger than a cherry. It’s very easy to tell. But if you use an apple to design a logo, some people may mistake it for a cherry

Answer 1

苹果商标纪实

苹果的商标是世界上大家最熟知的图标之一。可关于这个商标的故事是什么？苹果的图像很明显，因为它也是这个公司的名字，可为什么被咬了一口？

这个有名的故事是这个商标是想阿兰图灵致敬。他是计算机科学之父。他对人工智能进行了研究并且在二战时期破译了德军密码。然而，战后由于它的信仰他被投入了牢中。他不能忍受关押于监牢中的屈辱，而最终选择吃了有毒的苹果已终结自己的生命。

不过是Rob Janoff 设计了这个著名的苹果商标。他说，“那不是真实的，不过是个传奇故事。我为什么将其设计成被咬了一口的原因很简单，我希望人们能知道那是个苹果而不是个樱桃。这可和科学家真没什么关系。”

当我到商场里买苹果产品时，我总是把苹果错认为樱桃。

你在开玩笑么？一个苹果可比樱桃大多了。这说起来倒是很容易。但是如果你用一个苹果设计成商标，有些人还是会误认为樱桃。