Question

哪位高手帮我翻译一下下面这段话嘛，谢谢咯

摘 要
面对日益激烈的大学生消费市场，要使自己的产品从琳琅满目的商品中凸现出来，必须塑造有个性的品牌。本文在阐述大学生个性消费特征的前提下，分析了塑造品牌个性的必要性。并从产品、传播、定位和文化几方面提出了品牌塑造的相关策略。
关键词：大学生；个性消费；品牌个性塑造

Answer 1

Abstract
facing increasingly competitive consumer market for college students, people who intend to show their own products from all kinds of beautiful commodities which present in their eyes must build a individual brand. This thesis analyses the necessity of building a individual brand on the basis of consuming characteristic of college students, and brings forward some brand-building related strategies in terms of products, product promotion, Product positioning and culture etc.
Keywords: college students; individual consuming; individual building of brands