Question

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Conclusion（结论）
通过全文的论述，让我们能够明白广告的在促销策略中的占主导地位，从全文系统了解到广告的全面作用，针对不同的产品作出不同的促销广告。也就是说广告已成为企业开展促销活动的重要手段之一
总的来讲，广告促销是一件综合性的工作，甚至是一门综合性的艺术，我们应该对它进行细致的研究，当然用一两篇文章也是概括不全面的。不过，我们要掌握一个基本的概念：广告促销就是将某种商品从众多的商品中突出出来，根据不同商品的特点，找出差异点，进行不同的促销模式，从人的感觉出发，刺激消费者的神经系统从而实现交易的完成。

Abstract（摘要）
全文主要是介绍了促销策略之广告的作用，分成三个主要的部分：
第一：介绍广告的基本定义，功能，作用，等基本的常识通过这些介绍，使我们更深入的了解了什么是广告。
第二：是对当今社会的广告促销策略的分析，包括(一) 馈赠性广告促销策略； (二) 文娱性广告促销策略；(三) 中奖性广告促销策略；(四) 公益性广告促销策略 通过这些手段来完成广告促销任务。
第三：是对将来广告促销策略的分析；将来网络广告将要占主导地位，所以我们不的不了解网络广告，网络广告将要成为将来促销策略的非常重要手段，了解网络促销是必须的并总结出六点策略：1、网上折价促销，2网上变相折价促销。 3、网上赠品促销。 4、网上抽奖促销 。5、积分促销 6、网上联合促销。
总之。通过对广告促销的分析，能够更好的把握好市场。

Answer 1

Through the full text of the exposition, so that we can understand advertising in the marketing strategies of the dominant, from the text of a comprehensive system that the role of advertising, targeting of different products to different pitches. That is advertising enterprises to conduct marketing has become an important means of the activities of
Generally speaking, the promotional is a comprehensive work, or even a comprehensive art, we should carry out detailed study on it, of course, with 12 articles is generally not comprehensive. However, we have to have a basic concept: that is, some kind of promotional merchandise from a number of goods in the highlight, according to the characteristics of different commodities to identify differences, different promotional model, starting from the person's feelings, to stimulate consumption the nervous system to achieve transactions are completed.

Abstract (Abstract)
The full text is on the marketing strategy of advertising, divided into three main parts:
First: The basic definition of advertising, function, role, such as the basic knowledge through these presentations, so that we better understand what is the advertising.
Second: the society today promotional strategy analysis, including (a) gift of promotional strategies, (2) Civic and promotional strategies, (3) winners of the promotional strategy, and (4) nonprofit promotional strategy Through these means to complete the promotional task.
Third: the future promotional strategy analysis; future online advertising will be dominant, we do not unaware of online advertising, online advertising will become a marketing strategy for the future is very important means to promote understanding of the network is necessary and summed up 6:00 strategy: 1, online discount promotions, the Internet disguised 2 discount promotions. 3, promotional gifts online. 4, the draw of online marketing. 5, 6 points promotions, online joint promotions.
In short. Through the promotional analysis, to better grasp the market.