求大神翻译:
随着B2C市场的逐步成熟,B2C领域将进入用户细分的市场阶段。近年来,越来越多的厂商进入垂直细分线上B2C市场,消费者可选择的商品品类更加丰富。聚美优品作为中国第一批从事...
随着B2C 市场的逐步成熟,B2C 领域将进入用户细分的市场阶段。近年来,越来越多的厂商进入垂直细分线上B2C 市场,消费者可选择的商品品类更加丰富。聚美优品作为中国第一批从事化妆品垂直型专业网站,借团购之力逐步发展成一家有影响力的新兴B2C 电子商务平台。垂直类团购网站被誉为未来团购网站的三大趋势之一,因为垂直类团购容易做到服务标准化,更容易吸引忠诚的客户。 本文主要从以下几个方面对聚美优品简单的分析;(一)聚美优品的商业模式 ;(二)聚美优品的经营模式;(三)聚美优品经营中的不足和建议。
[关键词团购网站 团购
聚美优品 营销模式 展开
[关键词团购网站 团购
聚美优品 营销模式 展开
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With the B2C market gradually matured, B2C will enter user fractionize market stage. In recent years, more and more manufacturers to enter the vertical subdivision online B2C market, consumers can choose the category more abundant. Jumei Youpin as China's first batch of cosmetics in the vertical type professional website, through the group purchase power gradually developed into an influential new B2C electronic commerce platform. Vertical group purchase group purchase site known as the future site of one of the three major trends, because the vertical category group purchase easy service standardization, more easily attract loyal customers. This paper mainly from the following aspects of Jumei Youpin simple analysis; (1 ) Jumei Youpin business model; ( 2) Jumei Youpin business model; ( 3) Jumei Youpin management deficiencies and suggestions.
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