Question

急急急，论文摘要翻译，不要机器翻译，那位高手高抬贵手，帮帮忙。。。

房地产售后服务与品牌塑造研究
[摘 要] 随着房地产市场的发展，购房者日益成熟理性，品牌成为购房者选择的重要因素。《2007年中国房地产企业竞争力研究报告》报告强调指出，未来我国房地产市场的竞争将是品牌的竞争，企业必须在公司形象、产品质量功能、楼盘外观、小区环境、售后服务等各方面不断努力，才能塑造出自己的品牌。成功的品牌建设将逐步成为房地产企业竞争取胜的核心要素。目前我国的房地产企业大多注重公司的形象宣传，楼盘外观，户型等因素，却很少注重售后服务，导致了业主入住后出现很多问题，投诉案件层出不穷。在这样的背景下，研究房地产售后服务与品牌塑造具有很强的现实意义。本文将品牌塑造与售后服务紧密结合，首先通过对房地产市场发展进行分析，并结合近年来我国房地产市场需求的变化，阐述未来房地产的竞争归咎于品牌的竞争。然后通过分析售后服务在品牌塑造中的重要作用，说明房地产售后服务的必要性。在此基础上分析我国房地产售后服务的现状与存在问题，并结合房地产的特性尝试构建出房地产售后服务体系。论文的重点内容是阐述房地产售后服务对品牌塑造的重要意义及房地产售后服务体系的构建，力求能对房地产企业有现实指导意义。

[关键词] 房地产 ；售后服务 ；品牌塑造

Answer 1

With the development of the real estate market, buyers increasingly mature rational, brand buyers become an important factor in the choice. "2007 Chinese real estate enterprise competitiveness report," the report stressed that the future of China's real estate market competition will be the brand of competition, enterprises must be in the company's image, product quality function, the event of the appearance of community environment, in areas such as after-sales service Continued efforts to produce their own brand names. The success of brand building real estate enterprises will gradually become the core element of competition to win. At present, China's real estate enterprises are mostly focus on the company's image publicity, the event appearance, apartment and other factors, but few pay attention to after-sales service, led to the owners in after a lot of problems, the endless complaints. Against this background, research real estate service and branding are highly realistic significance. In this paper, branding and after-sales service will be closely integrated with the first through the development of the real estate market analysis, combined with recent years China's real estate market demand changes in real estate on the future of competition attributed to brand competition. Then shape the brand of after-sales service to the important role that the necessity of the real estate service. On the basis of this analysis of China's real estate service and the status of existing problems and try to combine the characteristics of real estate to build real estate service system. Among the key content is on the real estate service to the importance of branding and real estate service system construction, real estate companies can seek to have real significance.
我用的是在线翻译，可能好多地方都不准，呵呵，我也没办法哦，自己看着修改一下吧