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我国房地产企业市场定位策略研究,实践证明,我国房地产企业(除港澳台外)取得楼盘畅销的共同点,是以准确地市场定位最终取得市场,获得买主的认同。在决定开发一个项目之前,首先要...
我国房地产企业市场定位策略研究,实践证明,我国房地产企业(除港澳台外)取得楼盘畅销的共同点,是以准确地市场定位最终取得市场,获得买主的认同。在决定开发一个项目之前,首先要进行市场定位,从而锁定目标客户,是楼盘畅销的先决条件,也是进一步拓展房地产企业市场的重要途径
以顾客为中心的市场营销和消费者所关心的服务是获取利润的关键所在。房地产营销的根本目标就是通过关注顾客的需求,并逐步将其发展成为终生顾客。一旦你拥有了真正属于自己的顾客群体,那么由他们所介绍来的顾客会比从市场上寻求的陌生客源要容易商讨,而且容易获得更高利润。因此,“怎样才能发掘更多的潜在顾客”成为房地产营销者热切关注的问题。 展开
以顾客为中心的市场营销和消费者所关心的服务是获取利润的关键所在。房地产营销的根本目标就是通过关注顾客的需求,并逐步将其发展成为终生顾客。一旦你拥有了真正属于自己的顾客群体,那么由他们所介绍来的顾客会比从市场上寻求的陌生客源要容易商讨,而且容易获得更高利润。因此,“怎样才能发掘更多的潜在顾客”成为房地产营销者热切关注的问题。 展开
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我国房地产企业市场定位策略研究,实践证明,我国房地产企业(除港澳台外)取得楼盘畅销的共同点,是以准确地市场定位最终取得市场,获得买主的认同。在决定开发一个项目之前,首先要进行市场定位,从而锁定目标客户,是楼盘畅销的先决条件,也是进一步拓展房地产企业市场的重要途径
以顾客为中心的市场营销和消费者所关心的服务是获取利润的关键所在。房地产营销的根本目标就是通过关注顾客的需求,并逐步将其发展成为终生顾客。一旦你拥有了真正属于自己的顾客群体,那么由他们所介绍来的顾客会比从市场上寻求的陌生客源要容易商讨,而且容易获得更高利润。因此,“怎样才能发掘更多的潜在顾客”成为房地产营销者热切关注的问题
China's real estate business market positioning strategy study, practice has proved that China's real estate business (except in Hong Kong, Macao) in the event of selling in common, is accurate market positioning in the end markets, the buyers agree. In determining the development of a project before, we must first carry out market position, which targeted customers, is a prerequisite for selling the flats, but also the further development of real estate enterprises an important way to market
Customer-centric marketing, and consumers are concerned about the service is the key to profits. Real Estate Marketing is the fundamental goal of concern to the needs of customers, and gradually develop into a life of its customers. Once you have a truly their own groups of customers, then they introduced to customers than from the market to find the source familiar with easy, but easy access to higher profits. Therefore, "How can explore more potential customers" are eager to become real estate marketing issues of concern
以顾客为中心的市场营销和消费者所关心的服务是获取利润的关键所在。房地产营销的根本目标就是通过关注顾客的需求,并逐步将其发展成为终生顾客。一旦你拥有了真正属于自己的顾客群体,那么由他们所介绍来的顾客会比从市场上寻求的陌生客源要容易商讨,而且容易获得更高利润。因此,“怎样才能发掘更多的潜在顾客”成为房地产营销者热切关注的问题
China's real estate business market positioning strategy study, practice has proved that China's real estate business (except in Hong Kong, Macao) in the event of selling in common, is accurate market positioning in the end markets, the buyers agree. In determining the development of a project before, we must first carry out market position, which targeted customers, is a prerequisite for selling the flats, but also the further development of real estate enterprises an important way to market
Customer-centric marketing, and consumers are concerned about the service is the key to profits. Real Estate Marketing is the fundamental goal of concern to the needs of customers, and gradually develop into a life of its customers. Once you have a truly their own groups of customers, then they introduced to customers than from the market to find the source familiar with easy, but easy access to higher profits. Therefore, "How can explore more potential customers" are eager to become real estate marketing issues of concern
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