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如今,产品的质量差异化越来越小,企业要要树立以品牌为核心的发展竞争理念,才能在复杂的市场环境下脱颖而出,独树一帜。品牌的塑造与维持成为了企业所关心的头等大事。...
如今,产品的质量差异化越来越小,企业要要树立以品牌为核心的发展竞争理念,才能在复杂的市场环境下脱颖而出,独树一帜。品牌的塑造与维持成为了企业所关心的头等大事。
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Nowadays, the quality differences among products become smaller. Thus in order to be prominent and distinctive out of the complicated market environment, a firm has to build an idea of development and competition that concentrates on the brand. The establishing and maintaining of the brand become the top matter that are cared by firms.
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