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浅论中小企业文化构建中存在的问题和对策——ABC公司企业文化建设探讨摘要21世纪企业最高层次的竞争就是企业文化的竞争。企业文化是以企业管理哲学和企业精神为核心,凝聚企业员... 浅论中小企业文化构建中存在的问题和对策
——ABC公司企业文化建设探讨

摘 要
21世纪企业最高层次的竞争就是企业文化的竞争。企业文化是以企业管理哲学和企业精神为核心,凝聚企业员工归属感、积极性和创造性的人本管理理论。中小企业已成为国民经济中一支重要而活跃的力量,在经济发展中起着不可替代的作用。市场的多样化、多元化为中小企业提供了机遇,也提出了挑战。如何整合中小企业文化,最大限度地激发中小企业的活力,使中小企业立于不败之地,成为人们关注的焦点。ABC公司作为一家中小企业,其企业文化的形成和发展过程中,在塑造企业形象,规范企业行为,激发员工的积极性,促进企业管理和经营,增强企业凝聚力和竞争力等方面发挥过重要的作用。但是,在市场竞争日益激烈、美国金融危机引发的全球经济危机导致全球经济增长缓慢和中小企业生存和发展步入“寒冬”的背景下, ABC公司在构建企业文化和企业发展之间也遇到一些困惑。本文在对我国中小企业文化构建现状和存在的问题进行分析研究的基础上,结合ABC公司企业文化构建的发展历程和现状,指出存在的问题并进行原因分析,提出其企业文化构建方面的对策。

关键词: 中小企业文化 ,构建 ,问题 ,对策
用在线翻译软件直接“复制中文--翻译--粘贴英文”的就不用回了,谢谢合作!
这个方法我也会!
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The 21st century is the highest level of enterprise competitive enterprise culture of competition. Enterprise culture in enterprise management philosophy and enterprise spirit as its core, enterprise staff belonging, enthusiasm and creativity of humanistic management theory. Small and medium-sized enterprises in the national economy has become an important and active power in economic development, plays an irreplaceable role. Market diversification for small and medium-sized enterprises, provides the opportunities and challenges. Small and medium-sized enterprise culture, and how to integrate the maximum of the small and medium-sized enterprises to stimulate vitality, make smes invincible, become the focus of attention. ABC company as a small and medium-sized enterprise, the enterprise culture of the formation and development process, in shaping corporate image, to standardize enterprise behavior, arouse the enthusiasm of the employees, promote enterprise management and management, enhance the cohesive force and the competitiveness of enterprises into play an important role. But, in the intense market competition, the U.S. financial crisis caused by global economic crisis in global economic growth and small and medium-sized enterprise survival and development into the "cold", under the background of the ABC company in constructing of enterprise culture and enterprise development and met some confusion. Based on smes culture construction situation and existing problems of the research on the basis of analysis, combined with the construction of enterprise culture ABC company development course and the present situation, points out the existing problems and reasons are analyzed, and some Suggestions on constructing the enterprise culture.
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On the Cultural Construction of small and medium-sized problems and countermeasures
- ABC Company to explore the building of enterprise culture

Abstract
21st century enterprise is the highest level of competition in the competitive corporate culture. Corporate culture is based on enterprise management philosophy and entrepreneurial spirit as the core embodiment employees a sense of belonging, enthusiasm and creativity of the people of this management theory. SMEs in the national economy has become an important and dynamic force in economic development plays an irreplaceable role. Market diversification, diversification by providing SMEs with the opportunities and challenges. How to integrate small and medium-sized culture, the maximum stimulated the viability of SMEs and SMEs in an invincible position, become the focus of attention. ABC as a small and medium-sized companies, and its corporate culture formation and development process, in shaping the corporate image, standardize enterprise behavior, to stimulate the enthusiasm of staff and promoting enterprise management and operations, enhance cohesion and competitiveness play an important role . However, in an increasingly competitive market, the U.S. financial crisis triggered by the global economic crisis had led to slow global economic growth and the survival and development of SMEs entering the "winter" in the context of, ABC Company in building a corporate culture and business development also encountered some confused. In this paper, to build on China's small and medium-sized cultural status quo and problems of analytical study, based on the combination of ABC Corporation to build enterprise culture and current status of the development process, pointing out that the existence and causes of problem analysis, building a corporate culture of their responses.
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21st century enterprise is the highest level of competition in the competitive corporate culture. Corporate culture is based on enterprise management philosophy and entrepreneurial spirit as the core embodiment employees a sense of belonging, enthusiasm and creativity of the people of this management theory. SMEs in the national economy has become an important and dynamic force in economic development plays an irreplaceable role. Market diversification, diversification by providing SMEs with the opportunities and challenges. How to integrate small and medium-sized culture, the maximum stimulated the viability of SMEs and SMEs in an invincible position, become the focus of attention. ABC as a small and medium-sized companies, and its corporate culture formation and development process, in shaping the corporate image, standardize enterprise behavior, to stimulate the enthusiasm of staff and promoting enterprise management and operations, enhance cohesion and competitiveness play an important role . However, in an increasingly competitive market, the U.S. financial crisis triggered by the global economic crisis had led to slow global economic growth and the survival and development of SMEs entering the "winter" in the context of, ABC Company in building a corporate culture and business development also encountered some confused. In this paper, to build on China's small and medium-sized cultural status quo and problems of analytical study, based on the combination of ABC Corporation to build enterprise culture and current status of the development process, pointing out that the existence and causes of problem analysis, building a corporate culture of their responses.
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On the Cultural Construction of small and medium-sized problems and countermeasures
- ABC Company to explore the building of enterprise culture

Abstract
21st century enterprise is the highest level of competition in the competitive corporate culture. Corporate culture is based on enterprise management philosophy and entrepreneurial spirit as the core embodiment employees a sense of belonging, enthusiasm and creativity of the people of this management theory. SMEs in the national economy has become an important and dynamic force in economic development plays an irreplaceable role. Market diversification, diversification by providing SMEs with the opportunities and challenges. How to integrate small and medium-sized culture, the maximum stimulated the viability of SMEs and SMEs in an invincible position, become the focus of attention. ABC as a small and medium-sized companies, and its corporate culture formation and development process, in shaping the corporate image, standardize enterprise behavior, to stimulate the enthusiasm of staff and promoting enterprise management and operations, enhance cohesion and competitiveness play an important role . However, in an increasingly competitive market, the U.S. financial crisis triggered by the global economic crisis had led to slow global economic growth and the survival and development of SMEs entering the "winter" in the context of, ABC Company in building a corporate culture and business development also encountered some confused. In this paper, to build on China's small and medium-sized cultural status quo and problems of analytical study, based on the combination of ABC Corporation to build enterprise culture and current status of the development process, pointing out that the existence and causes of problem analysis, building a corporate culture of their responses.
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