Question

毕业论文摘要翻译。诚心求助！

摘要

当产品进入销售终端时，每一件货架上的产品就是一个实体广告，直接影响着潜在消费者的购买决定。所以，产品包装设计就显得非常重要，负有吸引消费者注意力和传达所有产品信息的重任。
“色彩的感觉是一般美感中最大众化的形式”，色彩的视觉冲击力强，具有特殊的情感、象征、联想等系列心理作用，所以是包装设计中色彩、图形、文字三大主要元素里最重要的一个。在包装设计的色彩运用中，黑白色彩可以以其单纯的个性化视觉语言把设计者的设计创意整体化、新颖化，并以具有强烈感召力的视觉表现形式明确而充分地向受众传达产品信息。通过黑、白之美可以创造一种气氛，留下一种印象，把产品包装设计推向更高的审美境界，使设计作品具有“有容乃大、包容万千”的艺术价值，进而最大化产品的经济利益。
本文将通过文献研究、资料整理、案例分析等方法，从色彩的色彩属性和社会文化属性出发，讨论黑白色彩在非酒精类饮料包装设计中的具体运用，为包装设计者们提供更多的有价值的参考。

关键词： 实体广告 黑白色彩 非酒精类饮料 包装设计

Answer 1

Abstract

When products lanch at terminals, each piece on the shelves could be solid Ads, which effects consumption choice of customers directly. Therefore, package design of products really counts, which is responsible for attracting customers' attention and conveying product information.

"Sense of color is the most popular style of beauty cognition". With strong visual attraction, it has special psychological impact such as motion, symbol and imagination. Therefore, colors are the most important factor among colors, graphs and words. As for its application, black and white can show pure personal visual words of the designers to the mass in a general, creative and attractive way. Beauty of black and white can creat an atmosphere and leave an impression, which also improve itself to a higher level of sense of beauty, in addition, bring the work of design artistic value of tolerance and integration, as well as more economical value.

This article is based on research and sortation of documentations and case study, in view of property of colors and society. It also discusses the application of colors in design of soft drinks, as well as offers more valuable reference to designers.

Key Words: Solid Advertisement, Black and White, Soft Drinks, Package Design.

纯手工

Answer 2

可以去百度翻译看一下哈