Question

求商务英语翻译 谢谢了

1. Western companies had problems selling refrigerators in Japan until they changed the design to make them quieter
Japanese homes were small and sometimes walls were made of paper. It was important for the refrigerators to be quiet.
2. In Saudi Arabia, newspaper adverts for an airline showed an attractive hostess serving champagne to happy passengers. A lot of passengers cancelled their flight reservations.
Unveiled women don’t mix with men in Saudi Arabia and alcohol is illegal.
3. A soap powder advertisement had a picture of dirty clothes on the left, a box of soap in the middle and clean clothes on the right. The soap didn’t sell well in the Middle East.
The advertisers forgot that in that part of the world, people usually read from right to left.
4. A company had problems when it tried to introduce instant coffee to the French market.
Making ‘real’ coffee was an important part of the French way of life. Instant coffee was too casual.
5. Several European and American firms couldn’t sell their products in Dubai when they ran their advertising campaign in Arabic.
90% of the population came from Pakistan, India, and Iran and elsewhere, so Arabic was the wrong language
6. An airline company called itself Emu, after the Australian bird. But Australians didn’t want to use the airline.
The Emu can’t fly.
7. A TV commercial for a cleaning product showed a little girl cleaning up the mess her brother made. The commercial caused problems in Canada.
People thought the commercial was too sexist and reinforced old male-female stereotypes.
8. A toothpaste manufacturer couldn’t sell its product in parts of South East Asia.
The people in this area didn’t want white teeth. They thought darkly stained teeth were beautiful and they tried to blacken them.
9. An American golf ball manufacturer launched its products in Japan packed in boxes of four. It had to change the pack size.
In Japanese the word for ‘four’ sounds like the word for ‘death’. Things don’t sell goods packed in fours.
10. Ladies’ electric shavers sold well throughout Europe, but not in Italy.
It seems Italian men prefer ladies’ legs unshaven.

Answer 1

1。西方公司在日本推销电冰箱出现问题,直到他们改变了设计,使他们安静
日本人的家里,有时还很小的时候,墙壁是纸做的。最重要的冰箱保持安静。
2。在沙特阿拉伯,报纸的广告给一个航空公司表现出有吸引力的女主人服务香槟酒快乐的乘客。许多旅客取消航班的定座。
面纱的妇女不相容男性沙特阿拉伯和酒精是违法的。
3。一个肥皂粉的广告已经一幅脏衣服在左边,一盒肥皂在中间和干净的衣服在右边。肥皂卖得不好在中东地区。
广告商忘了在世界的一些地方,人们通常读读从右到左。
4。公司有问题时,它想引进速溶咖啡法国市场。
物理地址:真实的咖啡制作的一个重要组成部分法国的生活方式。速溶咖啡太随意了。
5。一些欧洲和美国的一些公司不能卖给他们的产品在迪拜到他们的广告运动在阿拉伯语。