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MarketSelection,theFirstStepManycompanieshaveaverygoodideaofwheretheycanexporttheirpr...
Market Selection, the First Step
Many companies have a very good idea of where they can export their products. This is because they have already been selling successfully to certain foreign markets, or they know where other suppliers of similar products have been successful. But more often than not, the problem of finding markets is not so simple. A company may never have exported before, and therefore not know which countries to approach first.
Market research is a necessary step to find out which are the most promising markets and how to go about selling in them and meeting the market requirements. The importance of conducting
market research or of employing someone else to do the research is often overlooked by many potential exporters, and even by companies being currently engaged in exporting. 展开
Many companies have a very good idea of where they can export their products. This is because they have already been selling successfully to certain foreign markets, or they know where other suppliers of similar products have been successful. But more often than not, the problem of finding markets is not so simple. A company may never have exported before, and therefore not know which countries to approach first.
Market research is a necessary step to find out which are the most promising markets and how to go about selling in them and meeting the market requirements. The importance of conducting
market research or of employing someone else to do the research is often overlooked by many potential exporters, and even by companies being currently engaged in exporting. 展开
2个回答
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选择市场 成功的第一步
有许多公司很清楚他们的产品可以销往何处。这是因为他们有成功销往海外市场的经验,或者是他们了解类似产品的供应商获得成功的方面。但是,事情往往不都是如此。如何寻找市场不是个简单的问题。一家从未出口国外的公司是不知道如何获去开拓国外的市场的。
市场调研是发现最有潜力的市场以及如何着手推销并满足该市场的需求的必要步骤。
开展市场调研的重要性或调研人员雇用问题常常为那些可能的出口商,甚至是一些正在运营的出口商所忽视
大意如此 FYR ONLY!
有许多公司很清楚他们的产品可以销往何处。这是因为他们有成功销往海外市场的经验,或者是他们了解类似产品的供应商获得成功的方面。但是,事情往往不都是如此。如何寻找市场不是个简单的问题。一家从未出口国外的公司是不知道如何获去开拓国外的市场的。
市场调研是发现最有潜力的市场以及如何着手推销并满足该市场的需求的必要步骤。
开展市场调研的重要性或调研人员雇用问题常常为那些可能的出口商,甚至是一些正在运营的出口商所忽视
大意如此 FYR ONLY!
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