Question

急求英文翻译！！！

一、什么是服务营销观念

说到服务营销观念不能不提到服务营销，早在20世纪70年代，当时全球经济在二次世界大战结束后的几十年中得到了飞速发展，人民生活水平不断提高，服务业由此也得到迅速发展。营销理论界对服务营销的特性开始予以越来越多的关注。1981年布姆斯和比特纳（Booms and Bitner）建议在传统市场营销理论4Ps的基础上增加三个“服务性的P”，即：人（ People ）、过程（ Process）、物质环境（Physical Evidence）。7Ps的核心在于：

1、揭示了员工的参与对整个营销活动的重要意义。企业员工是企业组织的主体，每个员工做的每件事都将是客户对企业服务感受的一部分，都将对企业的形象产生一定的影响。应让每个员工都积极主动地参与到企业的经营管理决策中来，真正发挥员工的主人翁地位。

2、企业应关注在为用户提供服务时的全过程，通过互动沟通了解客户在此过程中的感受，使客户成为服务营销过程的参与者，从而及时改进自己的服务来满足客户的期望。企业营销也应重视内部各部门之间分工与合作过程的管理，因为营销是一个由各部门协作、全体员工共同参与的活动，而部门之间的有效分工与合作是营销活动实现的根本保证。
请帮我把上述段落翻译成英文，急求，谢谢

Answer 1

First, what is the concept of marketing services

Talking about the concept can not fail to mention service marketing services marketing, as early as the 1970s, when the global economy after the end of World War II decades has been developing rapidly, continuously improve people's living standards, which also services Have developed rapidly. Marketing Theory marketing services sector to be the beginning of more and more attention. 1981 booms and Bitner (Booms and Bitner) proposed in the traditional 4 Ps of Marketing Theory on the basis of three additional "service of the P", namely: people (People), the process (Process), the physical environment (Physical Evidence) . 7Ps lies:

1, revealed the involvement of the entire staff of the importance of marketing activities. Employees is the main business organizations, each employee will do everything a client-to-business services feel a part of the image of enterprises will have a certain impact. Let each employee should have to actively participate in enterprise management decision-making, the real masters of their status.

2, enterprises should pay attention to the provision of services for users of the entire process, through interactive communication and understanding in this process, the feelings, so that customers become participants in the process of marketing services to promptly improve their services to meet customer expectations. Marketing should also attach importance to the internal division of labor among the various departments and the management of the process of cooperation, because marketing is a collaboration among departments, all staff involved in joint activities, and the effective division of labor between the departments and marketing activities to achieve cooperation is the fundamental guarantee.

Answer 2

First, what is the concept of marketing services said service marketing concepts can not fail to mention service marketing, as early as the 1970s, when the global economy after the end of World War II decades by the rapid development of the people's living standards continue to Improve the service sector which has been developing rapidly. Marketing Theory marketing services sector to be the beginning of more and more attention. 1981 booms and Bitner (Booms and Bitner) proposed in the traditional 4 Ps of Marketing Theory on the basis of three additional "service of the P", namely: people (People), the process (Process), the physical environment (Physical Evidence) . 7Ps lies:

1, revealed the involvement of the entire staff of the importance of marketing activities. Employees is the main business organizations, each employee will do everything a client-to-business services feel a part of the image of enterprises will have a certain impact. Let each employee should have to actively participate in enterprise management decision-making, the real masters of their status.

2, enterprises should pay attention to the provision of services for users of the entire process, through interactive communication and understanding in this process, the feelings, so that customers become participants in the process of marketing services to promptly improve their services to meet customer expectations. Marketing should also attach importance to the internal division of labor among the various departments and the management of the process of cooperation, because marketing is a collaboration among departments, all staff involved in joint activities, and the effective division of labor between the departments and marketing activities to achieve cooperation is the fundamental guarantee.