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随着通讯和计算机技术的发展,因特网的不断普及,使旅游信息的流转不再受时间、空间的限制,旅游资源的拥有者(如航空公司、宾馆等)和最终的旅游消费者之间能够建立起更直接的关系。... 随着通讯和计算机技术的发展,因特网的不断普及,使旅游信息的流转不再受时间、空间的限制,旅游资源的拥有者(如航空公司、宾馆等)和最终的旅游消费者之间能够建立起更直接的关系。据Data Monitor公司统计,1998年旅游企业占全球网上交易总额的18%,到2002年,该比例将提高到35%,成为全球电子交易领域的榜首。这无疑对旅行社这类中介机构又构成了巨大的新的挑战。CNN公布的数据:1999年度全球约有8500万人次以上享受过旅游网站的服务;全球的旅游电子商务连续5年以350%以上的速度发展。中国互联网信息中心(CNNIC)在第七次《中国互联网发展统计报告》中称:截止到2000年12月31日,我国上网计算机约892万台,网民总数2250万人,为计算机网络信息交流的普及和广泛应用奠定了基础。作为旅游业三大支柱之一的旅行社担负着组合旅游产品、并直接向旅游消费者推介和销售的职能,同时又担负着向旅游产品供应企业及时反馈旅游市场需求的功能。旅行社的这一中介地位决定其收集信息、传递信息、综合利用信息的重要性。因特网将旅行社推向变革的大潮之中。因特网所引发的学习革命必将对旅行社产生巨大的冲击:一方面,旅行社可以从网上轻而易举地获得超大量的信息,可加强旅行社与旅游供应商和旅游者之间的联系,也可使旅行社的传统经营运作方式信息化、简单化、科学化,促进旅行社经营管理现代化;另一方面,因特网也会把旅游供应商和旅游消费者聚集在一起,互通信息,以致抛开旅行社中介机构,不必依靠旅行社所提供的信息,就可以直接进行买卖活动,旅行社传统的市场将被其他类型的竞争者分割。因此,因特网的运用,既给旅行社的业务发展创造了更多的机会,又使旅行社的传统经营方式受到了极大的挑战。若不改变经营机制,转换服务功能,积极开拓新的业务,旅行社将被订房中心、信息交流中心等网上的信息服务机构所取代。 展开
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心赐苛贤人01
2010-06-24 · 贡献了超过124个回答
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With communication and the development of computer technology, the Internet, and the increasing popularity of tourism information transfer by time and space, the owner of the tourism resources (e.g., airlines, hotels, etc) and finally tourism consumers can build directly. According to the statistical Data, 1998, so company occupy global tourism enterprises 18% of online transactions, until 2002, the ratio will be increased to 35, become the global electronic trading area. This undoubtedly to travel this kind of intermediary organizations and constitutes a great new challenges. CNN: the year 1999 data released by the world about 85 million above enjoyed tourist site service, Global tourism electronic commerce with 350% above 5 years. China Internet network information center (CNNIC) in the 7th "China's Internet development statistics report said: by 31 December 2000, China's Internet computer users about re-test million, total 2,250 people for computer network communication, the popularization and application to lay the foundation. As one of the three pillars of tourism agency bears a combination of tourism products, tourism and directly to consumers and sales promotion, the function and responsibility to the tourism product supply enterprise feedback of tourism market demand function. The travel agency status determine its collect information, information, and comprehensive utilization of the importance of the information. The Internet will travel to the tide of revolution. Internet caused by learning to produce great revolution will travel: on the one hand, the impact from the online travel agencies can easily get super large amounts of information, can strengthen travel and tourism suppliers and tourists connection between, also can make the traditional business travel information, simple operation, and promote scientification, travel service management modernization, On the other hand, the Internet will also take tourism suppliers and tourism consumers gather together, share information, so that put travel agencies and don't rely on the information provided by the travel, they can sell directly, the traditional market will travel to other types of competitors. Therefore, the use of the Internet to travel, business development created more chances to travel, and the traditional management mode is a great challenge. If you don't change management mechanism, the conversion function, actively explore new service business, travel agencies will be reservation center, information exchange center of information services online.
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我心永恒1990
2010-06-26 · TA获得超过147个赞
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As the communications and computer technology, the Internet's been popularized, tourism information flow Bu Zai by time and space constraints, tourism resource owners (including airlines, hotels, etc.) and the final between tourism consumers Nenggou establish a more direct relationship. According to Data Monitor, Inc., in 1998 the global tourism enterprises accounted for 18% of total online transactions, to 2002, the proportion will increase to 35%, a top global electronic trading field. This will undoubtedly travel agency has such an enormous new challenges. CNN reported data: in 1999 about 85 million people worldwide have enjoyed more travel site services; global travel e-commerce to 350% for 5 years, more than speed. China Internet Information Center (CNNIC) in the seventh meeting of the "China Internet Development Statistics Report,": As of December 31, 2000, about 8.92 million Chinese Internet computer units, the total number of 2250 million Internet users, the computer network for information exchange popular and widely used basis. As one of the three pillars of tourism bears a combination of travel agency travel products and travel consumers directly to the functions of promotion and sales, while charged with the supply of tourism products to the corporate travel market needs timely feedback function. The intermediary status of travel agents decide to collect and transmit information, the importance of comprehensive utilization of information. The Internet will travel into the tide of change. Internet revolution will study caused a huge impact on travel: on the one hand, travel agents can easily access the Internet over a lot of information, enhance travel and tourism providers and tourists, the link between the travel agencies can also the traditional mode of operation of information management, simplified, scientific, and promote modernization of management travel; the other hand, the Internet also to travel suppliers and travel consumers together, exchange information, so put aside travel agency, do not rely on Travel information provided, you can direct trading activities, the traditional travel market will be split other types of competitors. Thus, Internet use, both to the travel agency business development and create more opportunities, but also the traditional mode of operation to travel agencies are a great challenge. Does not change its operating mechanism, conversion services, and actively develop new business, travel agents will be booking center, information exchange center on-line information services replaced.
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